UConn Basketball Programs Launch NIL Apparel and Poster Collection

November 18, 2023 | News

Campus Ink’s NIL Store creates hand drawn caricatures of each Husky player

Article published by Michael Ehrlich on the NIL Fan Nation Website in November 2023 – UConn is the only school in the country with both men’s (No. 5) and women’s basketball (No. 8) programs ranked in the top-10, so it is only fitting that they launch a new NIL apparel and poster collection together to celebrate the 2023-24 season.

Inspired by music tour graphics and created by Campus Ink’s NIL Store, the t-shirts, hoodies, crews and poster feature hand drawn caricatures of each Husky player.

The defending champion men’s team collection – “Everything” – pays homage to the squad’s mantra this season as it looks to repeat, while the women’s side’s “Shut Up and Win Games Tour,” comes from head coach Geno Auriemma’s interview that went viral over the Summer.

With industry-leading merchandise payouts from Campus Ink, each UConn athlete will earn NIL compensation from sales.

“We’re always looking for new and innovative ways to engage fans on behalf of our athletes and this project with UConn was no exception,” Campus Ink’s Director of NIL Marketing and Communications shared with Sports Illustrated. “We worked hand-in-hand with UConn over the last few months and are thrilled with the way it turned out. UConn fans will be able to purchase posters and merch celebrating their Huskies just in time for the holiday season.”

The collection is available now on UConn’s NIL Store.

The UConn men next visit Indiana on Sunday while the women travel to Minnesota for star Paige Bueckers homecoming game. The 2021 Player of the Year recently launched a Hopkins High School (Minnetonka, Minn.) throwback jersey with Campus Ink to celebrate the upcoming game.

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